Role: Associate Communications Director
Reports to: Karen Ward, Director of Communications
Client: The Story Mob
Location: London, United Kingdom
Gaming and Entertainment have changed. Being part of a digital-first, gamer generation isn’t just a hobby you choose – it’s the sports you support, the clothes you wear, the entertainment you watch, and the culture you live and breathe. At The Story Mob we know that Hollywood’s biggest competitor isn’t the next blockbuster movie, but a AAA game franchise release. As a communications consultancy for gaming culture, grounded in esports and competitive gaming, we understand the power of an esports hero onstage in front of millions or a superstar streamer who becomes a style icon. We craft messages that speak to a generation who don’t just play games – they live them. We can help you reach them.
Headquartered in LA, with teams in LA, Amsterdam, and London – and our clients span the globe. For this position, we are looking specifically for someone based in London to help us grow the local team, manage existing and new accounts, and elevate our operations in Europe as a senior leader.
We’re a hungry and ambitious company, where each team member wears a lot of hats and the ceiling for growth is sky-high. Our culture is open-minded, fast and flexible where great ideas and individual success are celebrated. If you’re based in London (or hoping to move when travel is a thing again) and an existing comms pro looking to use your strategic insight and contacts across multiple brands in the market, this could be a great opportunity to join the world’s first group of gaming-focused communication leaders.
Here’s what you’ll be doing:
Media liaison and outreach
Creative brainstorming and storytelling
Strategic Communication Planning
You’re a connector
We are looking for natural storytellers who have a history of working with media. You’ll catch our attention if you have experience working within competitive gaming – but being a passionate gamer is also a big plus. You understand how great comms make the world go round. We’re looking for a senior pro who’s as comfortable media training athletes and spokespeople as they are brainstorming story-lines and big picture strategies.
This isn’t your first rodeo
This is a senior role that requires around 5-7 years of PR or media experience, and you have the journalist connections and strategic know-how to prove it. You’ve worked consistently with media during your career and are equally at home developing a 12-month communications plan and presenting it to clients.
You want to go beyond the traditional media relations churn
Gaming isn’t the place for ‘throw as much spaghetti at the wall as you can’ pitching. We’re looking for pros who will build a relationship with the media and understand when they’re the best channel to achieve the goal – not just seek out column inches at any cost.
You have a passion for or are willing to become interested in competitive gaming and entertainment
Whether you’re a communications pro looking for a switch (not counting the one you turn on during a long flight), or an esports/gaming veteran with a passion for PR and storytelling, we’d be excited to talk to you. In turn, you must be excited to get your hands dirty, sit front row at some badass esports events, and immerse yourself in our world completely.
How to Apply
To apply, the candidates should send the following:
For a confidential discussion about the role, please contact:
m: +41 (0)78 895 64 11
Diversity, equity & inclusion (DEI) is a fundamental priority for SRI. Our philosophy focusses on embedding inclusive behaviours and processes across every element of our business practices, internally and in our work with clients and candidates.
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